Some of the best ideas come from the everyday moments most people overlook.
LavCup began with one simple observation. While in college, our founder, Matt Williams, noticed the same awkward problem everywhere he went, a stadium, bar, or concert venue, people had nowhere to put their drink while using the restroom. Drinks ended up balanced on top of urinals, sitting on dirty floors, or awkwardly held the entire time. It was one of those small frustrations that everyone accepted as normal, but Matt couldn't stop thinking about how easily it could be solved.
What started as a simple idea quickly became years of designing, testing, and refining. Matt invested everything he had into turning that idea into a product, overcoming countless obstacles along the way. Many people doubted that something so simple could become a real business, but he believed that solving everyday problems, no matter how small, could make a meaningful difference in people's lives.
That belief proved to be right.
LavCup was first adopted by stadiums, arenas, and entertainment venues across the country, improving the guest experience while creating a unique space for advertising and branding. Millions of people have used a LavCup over the years, often without realizing the story behind the product.

Where We Are Today
Today, LavCup is entering an exciting new chapter.
After years of proving itself in stadiums, arenas, and entertainment venues, we're bringing LavCup directly to consumers while continuing to expand our commercial partnerships. Whether it's a home bathroom, neighborhood bar, brewery, distillery, restaurant, country club, golf course, office, RV, vacation rental, or event venue, we believe everyone deserves a better place to set down the things they carry every day.
But LavCup has become more than a convenient drink shelf.
Our interchangeable insert system transforms each LavCup into a personalized experience. Homeowners can showcase their favorite teams, family photos, seasonal artwork, or custom designs, while businesses can display logos, promotions, drink specials, QR codes, event calendars, sponsorships, and branded messaging, all without replacing the product itself.
Built from premium polycarbonate and engineered for everyday use, every LavCup is designed to withstand high-traffic commercial environments while looking right at home in your own space. Durable, easy to clean, and simple to install, LavCup is built to deliver lasting functionality wherever people gather.
Our Mission
At LavCup, we believe the best products don't have to be complicated, they just have to solve real problems.
Our mission has never changed. We believe the best products solve real problems, make everyday life a little better, and bring a smile along the way. What started as one person's idea to improve an overlooked experience has grown into a product trusted by businesses and enjoyed by customers across the country.
Thank You
Whether you've known LavCup since its early days in stadiums and entertainment venues or you're discovering us for the very first time, we're grateful you're here.
Thank you for being part of our story. We can't wait to see how you make your LavCup uniquely yours.